‘Hella Asian: The Comeback’ at KQED Headquarters


The San Francisco Bay Area Chapter of the Asian American Journalists Association is back with its flagship live storytelling event dubbed “Hella Asian” – appropriately themed “The Comeback.”

After a two-year pandemic pause, which saw local Asian Americans attacked in waves of violence and racism, the nonprofit is hosting a live-action storytelling evening that celebrates the resilience of Asian American communities and Pacific Islanders on Thursday, June 30, at the Commons at KQED.

The lineup features eight Bay Area luminaries, including former primetime anchor Wendy Tokuda with her daughter and author Maggie Tokuda-Hall; poet and Executive Director of Youth Speaks, Michelle Mush Lee; and MSNBC news anchor, author and filmmaker Richard Liu.

The dining program – featuring local eateries like Taiwanese pop-up El Chino Grande, Filipino-Japanese restaurant Ox & Tiger and Oakland Korean tofu specialist Joodooboo, as well as AAPI-owned beverage providers Dokkabier , Hobo Wines and Vervet — begins at 5:30 p.m. and will continue after the performances which start at 7 p.m.

Admission includes two food tickets and one drink ticket, with additional tickets available for purchase throughout the night.

Access to a live stream will also be available.

Proceeds benefit AAJA-SF Bay Area’s efforts to support and uplift local AAPI journalists, which includes providing student grants and scholarships.

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